Terms of Service

1. Agreement to Terms

By accessing or using Trafiq ("we," "our," or "us") and our analytics platform and services (the "Service"), you agree to be bound by these Terms of Service ("Terms"). If you do not agree to these Terms, you may not access or use the Service.

These Terms constitute a legally binding agreement between you and Trafiq. If you are using the Service on behalf of an organization, you represent and warrant that you have the authority to bind that organization to these Terms.

2. Description of Service

Trafiq is a unified marketing analytics platform that provides:

• SEO and SERP tracking and analytics
• GEO (Generative Engine Optimization) monitoring across AI platforms
• Paid media analytics (Google Ads, Meta Ads, etc.)
• White-label dashboards for agencies
• Data integration with third-party services
• Automated reporting and insights

We reserve the right to modify, suspend, or discontinue any part of the Service at any time, with or without notice.

3. Account Registration and Security

3.1 Account Creation

To use the Service, you must create an account by providing accurate, current, and complete information. You are responsible for maintaining the confidentiality of your account credentials.

3.2 Account Security

You are responsible for:

• Maintaining the security of your account and password
• All activities that occur under your account
• Notifying us immediately of any unauthorized access or security breach
• Ensuring that all users in your organization comply with these Terms

3.3 Account Eligibility

You must be at least 18 years old to use the Service. By using the Service, you represent and warrant that you meet this age requirement.

4. Subscription and Payment

4.1 Subscription Plans

The Service is offered on a subscription basis with different plans and pricing tiers. Subscription fees are billed in advance on a monthly or annual basis, as selected during checkout.

4.2 Payment Terms

• All fees are non-refundable except as required by law or as explicitly stated in our refund policy
• You authorize us to charge your payment method for all fees due
• If payment fails, we may suspend or terminate your access to the Service
• Prices are subject to change with 30 days' notice to existing customers

4.3 Subscription Renewal and Cancellation

Subscriptions automatically renew unless cancelled before the renewal date. You may cancel your subscription at any time through your account settings. Cancellation takes effect at the end of the current billing period.

4.4 Refunds

Refunds are provided only in accordance with our refund policy, which may vary by plan. Contact support for refund requests.

5. Acceptable Use

5.1 Permitted Use

You may use the Service only for lawful purposes and in accordance with these Terms.

5.2 Prohibited Activities

You agree not to:

• Violate any applicable laws, regulations, or third-party rights
• Use the Service to transmit malicious code, viruses, or harmful content
• Attempt to gain unauthorized access to the Service or other users' accounts
• Reverse engineer, decompile, or disassemble any part of the Service
• Use automated systems (bots, scrapers) to access the Service without permission
• Interfere with or disrupt the Service or servers connected to the Service
• Impersonate any person or entity or misrepresent your affiliation
• Collect or harvest information about other users without their consent
• Use the Service to compete with Trafiq or build a competing service
• Share your account credentials with unauthorized parties

6. Intellectual Property

6.1 Our Intellectual Property

The Service, including all content, features, functionality, software, and design, is owned by Trafiq and protected by copyright, trademark, and other intellectual property laws. You may not copy, modify, distribute, or create derivative works without our written permission.

6.2 Your Content and Data

You retain ownership of any data, content, or materials you upload or provide to the Service ("Your Content"). By using the Service, you grant us a license to use, store, and process Your Content solely to provide and improve the Service.

6.3 Feedback

Any feedback, suggestions, or ideas you provide about the Service may be used by us without obligation or compensation to you.

7. Third-Party Services and Integrations

The Service integrates with third-party services (Google Analytics, Google Ads, Meta Ads, etc.). Your use of these integrations is subject to:

• The terms and conditions of the third-party service providers
• Your compliance with their API usage policies
• Any rate limits or restrictions imposed by third parties

We are not responsible for the availability, accuracy, or practices of third-party services. You are responsible for maintaining valid credentials and authorizations for integrated services.

8. Data and Privacy

Your use of the Service is also governed by our Privacy Policy, which explains how we collect, use, and protect your information.

You are responsible for:

• Ensuring you have the right to provide any data you upload to the Service
• Complying with applicable data protection laws (GDPR, CCPA, etc.)
• Obtaining necessary consents for data collection and processing
• Maintaining appropriate security measures for your account

9. Service Availability and Support

9.1 Service Availability

We strive to maintain high availability but do not guarantee uninterrupted or error-free service. The Service may be unavailable due to maintenance, updates, or circumstances beyond our control.

9.2 Support

Support is provided based on your subscription plan. We will respond to support requests within the timeframes specified for your plan. Support is available via email at [email protected].

9.3 Service Level Agreement (SLA)

Specific SLA commitments, if any, are detailed in your subscription agreement or plan documentation.

10. Limitation of Liability

TO THE MAXIMUM EXTENT PERMITTED BY LAW:

• THE SERVICE IS PROVIDED "AS IS" AND "AS AVAILABLE" WITHOUT WARRANTIES OF ANY KIND
• WE DISCLAIM ALL WARRANTIES, EXPRESS OR IMPLIED, INCLUDING MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE, AND NON-INFRINGEMENT
• WE ARE NOT LIABLE FOR ANY INDIRECT, INCIDENTAL, SPECIAL, CONSEQUENTIAL, OR PUNITIVE DAMAGES
• OUR TOTAL LIABILITY SHALL NOT EXCEED THE AMOUNT YOU PAID US IN THE 12 MONTHS PRECEDING THE CLAIM
• WE ARE NOT RESPONSIBLE FOR DATA LOSS, SERVICE INTERRUPTIONS, OR THIRD-PARTY ACTIONS

Some jurisdictions do not allow the exclusion of certain warranties or limitations of liability, so some of the above may not apply to you.

11. Indemnification

You agree to indemnify, defend, and hold harmless Trafiq and its officers, directors, employees, and agents from any claims, damages, losses, liabilities, and expenses (including legal fees) arising from:

• Your use of the Service
• Your violation of these Terms
• Your violation of any third-party rights
• Your Content or data you provide to the Service

12. Termination

12.1 Termination by You

You may terminate your account at any time by cancelling your subscription and deleting your account through the Service or by contacting support.

12.2 Termination by Us

We may suspend or terminate your access to the Service immediately, without notice, if:

• You violate these Terms
• You fail to pay fees when due
• You engage in fraudulent or illegal activity
• We discontinue the Service (with reasonable notice when possible)

12.3 Effect of Termination

Upon termination:

• Your right to use the Service immediately ceases
• We may delete your account and data (subject to our data retention policy)
• All outstanding fees remain due
• Provisions that by their nature should survive will survive (e.g., intellectual property, indemnification, limitation of liability)

13. Dispute Resolution

13.1 Governing Law

These Terms are governed by the laws of [Your Jurisdiction], without regard to conflict of law principles.

13.2 Dispute Resolution Process

Before filing a claim, you agree to contact us to attempt to resolve the dispute informally. If we cannot resolve the dispute within 60 days, disputes will be resolved through binding arbitration or in the courts of [Your Jurisdiction], as applicable.

14. Changes to Terms

We may modify these Terms at any time. We will notify you of material changes by:

• Posting the updated Terms on this page
• Updating the "Last updated" date
• Sending you an email notification (for significant changes)
• Displaying a notice in the Service

Your continued use of the Service after changes become effective constitutes acceptance of the updated Terms. If you do not agree to the changes, you must stop using the Service and cancel your account.

15. General Provisions

15.1 Entire Agreement

These Terms, together with our Privacy Policy, constitute the entire agreement between you and Trafiq regarding the Service.

15.2 Severability

If any provision of these Terms is found to be unenforceable, the remaining provisions will remain in full effect.

15.3 Waiver

Our failure to enforce any right or provision of these Terms does not constitute a waiver of that right or provision.

15.4 Assignment

You may not assign or transfer these Terms or your account without our prior written consent. We may assign these Terms without restriction.

15.5 Force Majeure

We are not liable for any failure to perform due to circumstances beyond our reasonable control, including natural disasters, war, terrorism, labor disputes, or internet failures.

16. Contact Information

If you have questions about these Terms, please contact us: